Subway
Branding • Illustration • Photo Editing • Page Layout • Event Graphics • Print Production • Website • Conceptual Design • Video Editing • Art Direction Adobe Illustrator • Adobe Photoshop • Adobe InDesign
About Subway: Subway is a global fast-food restaurant franchise best known for its made-to-order submarine sandwiches, wraps, and salads. Founded in 1965 in Bridgeport, Connecticut, it has grown into one of the world’s largest quick-service restaurant chains, with tens of thousands of locations in over 100 countries. Subway operates primarily through a franchise model, emphasizing customization, fresh ingredients, and affordable menu options. In recent years, the company has focused on modernizing its brand, improving menu quality, and enhancing digital ordering and delivery capabilities to stay competitive in the fast-casual dining market.
My role: In 2012, I joined Nemer Fieger, a small full-service creative agency, where I worked primarily on the Subway account across 14 local markets. I designed print and digital assets for monthly and quarterly promotions, as well as custom creative for local campaigns tied to events or new product launches. These initiatives required full-service support, including menu boards, window clings, stickers, banners, digital ads, and broadcast media such as radio and TV commercials.
